We've known the power of blue undertones in red lipsticks counteracting yellowness on our teeth forever, it's a nifty trick for a brighter smile - literally. So we can't believe we've never seen this done before.
A new lipstick collection designed specifically to enhance the whiteness of your teeth is the brainchild of Listerine who are twinning them with its Advance White mouthwash, apparently proven to give you whiter teeth than brushing alone. What with these and our spray tans we're going to be DAZZLING peeps at our summer soirees. Well, maybe.
The trio of lip colours is by beauty brand Wild About Beauty, co-owner by the lovely Louise Redknapp who explained why and how the shades offset your smile:
The 'Rich Berry' is our fave. "Deep colours work wonders as they reflect off your smile to really boost brightness and whiteness". Louise's top tip? "If you're looking for a dark colour, always go for a rich berry with cool undertones, over a brown as brown hues can bring out an unwanted yellow appearance in teeth".
The vibrant fuchsia pink 'Abby' "creates a dramatic contrast thanks to its blue undertones, which help frame the mouth and make the whiteness of the teeth really stand out" says Louise. "When choosing pinks, always opt for cooler undertones and avoid shades with yellow or orange undertones as they tend to accentuate the yellow in teeth".
The very-wearable soft pink shade 'Caroline' complements any makeup look. "It has cooler pink undertones to minimise yellow tinges in teeth and help them look naturally radiant while brightening your smile".
And no blue-based red lipstick in sight!
By Bridget March
See the full story on Cosmopolitan.co.uk