The ONE Reason You Should Never Use Emojis, According to the Experts

"Smileys do not increase perceptions of warmth and actually decrease perceptions of competence."

21 March, 2018
The ONE Reason You Should Never Use Emojis, According to the Experts

Using emojis in the workplace makes you look unprofessional, reveals a new study.

While you might think adding a smiley onto the end of an email or to a WhatsApp message adds an air of friendliness, it actually communicates incompetence. Researchers at Ben-Gurion University of the Negev in Israel conducted a series of experiments with 549 participants, from 29 different countries, reports The Independent. They asked participants to read similar work-related emails from a stranger and subsequently evaluate their warmth and professional competence - some of which included emojis, some didn't.

The results were interesting.

"Our findings provide first-time evidence that, contrary to actual smiles, smileys do not increase perceptions of warmth and actually decrease perceptions of competence," revealed Dr Ella Gilkson. "In formal business e-mails, a smiley is not a smile."

"The study also found that when the participants were asked to respond to e-mails on formal matters, their answers were more detailed and they included more content-related information when the e-mail did not include a smiley," she added.

"We found that the perceptions of low competence if a smiley is included in turn undermined information sharing."

So be warned - leave emojis out the workplace.

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Credit: Cosmopolitan
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