MIU MIU Launched Their Own Trippy Music App

If there is one thing we LOVE Miuccia Prada ​is for her unconventional, unpredictable and nonconformist​ approach . She transforms seemingly incongruous ideas into a beautiful,captivating chorus.

​Fashion houses are now expected to deliver more than just a show each season. They're expected to build an immersive 24X7 world surrounding their designs off the runway. With this in mind, the designer created Miu Muisic, a new app which allows users to create a brief video montage; a digital illustration of your own personal vision of Miu Miu.​​ This app allows you to remix music tracks composed by legendary DJ Frédéric Sanchez with original graphics, inspired by the current collection to create a hypnotic, mesmerising, unique and personal video for you to keep and share across social channels. And is available on iOS, Android and Windows devices​​.

I say get your personalized Miu Miu vision and share it now.

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