This Remote Control Seagull 'Poops' Sunscreen on You at the Beach

Applying sunscreen just got weird...

Most Popular
GIF

During the summertime, it's hard to get little ones to sit still long enough to make sure that they're adequately covered in sunscreen. But skincare brand Nivea came up with a solution it's calling "Care From The Air," a.k.a. a robotic seagull that craps sunscreen on kids at the beach. (No, we're not joking.)

Advertisement - Continue Reading Below

When Nivea presented the campaign at this summer's Cannes Lions International Festival of Creativity, it was received... not so well (but are you surprised?).

"This is, without question, at the cutting edge of technology and brand integration," Sir John Hegarty, a Cannes Lion jury president, remarked sarcastically to a group of reporters at the festival, according to Daily Dot.

The ad, below, shows a seagull drone soaring over the heads of beach-goers and then pooping Nivea sunscreen on SPF-lacking children. Which the kids seem to thoroughly enjoy, to be fair.

Most Popular

We're not so sure that SPF-pooping seagull robots are going to catch on, but maybe a seagull robot that delivers you margaritas at the beach? Now that would be something.

Via

What do you think?

Life
Share
4 Foolproof Ways to Feel Your Best Under Stress
No matter what's making you crazy.
Life
Share
3 Reasons Apple is Losing its Charm
#3 is actually kinda sad!
Life
Share
3 Home Exercises to Get Sexy, Slim Arms
Throw that fat outta the door!
Life
Share
​8 Things Your Ring Finger Length Could Say About Your Personality
This explains A LOT.
Life
Share
12 Vintage Ads That'll Take You Straight Back to the 90's
P.S: Can you spot Shahid Kapoor in #3?
Life
Share
5 Secret Codes to Unlock HIDDEN iPhone Features Like a Boss
From call blocking to signal boosting.
Life
Share
These 3 Sneaky Foods Are the Secret to Reaching Your Weight Loss Goals
Count on Hungry Girl Lisa Lillien to find the cleverest ways to cut calories.
Life
Share
11 Easy Ways to Make Your Brunch Healthier
Avo isn't your only answer, you know
Life
Share
10 Brilliant Hacks EVERY Coffee Lovers Should Know
Perk up your mornings with these fast and (dare we say it) genius hacks.
Life
Share
What Tattoo You Should Get Based on Your Sign
Find out what ink ~really~ suits your personality.