This Remote Control Seagull 'Poops' Sunscreen on You at the Beach

Applying sunscreen just got weird...

Most Popular
GIF

During the summertime, it's hard to get little ones to sit still long enough to make sure that they're adequately covered in sunscreen. But skincare brand Nivea came up with a solution it's calling "Care From The Air," a.k.a. a robotic seagull that craps sunscreen on kids at the beach. (No, we're not joking.)

Advertisement - Continue Reading Below

When Nivea presented the campaign at this summer's Cannes Lions International Festival of Creativity, it was received... not so well (but are you surprised?).

"This is, without question, at the cutting edge of technology and brand integration," Sir John Hegarty, a Cannes Lion jury president, remarked sarcastically to a group of reporters at the festival, according to Daily Dot.

The ad, below, shows a seagull drone soaring over the heads of beach-goers and then pooping Nivea sunscreen on SPF-lacking children. Which the kids seem to thoroughly enjoy, to be fair.

Most Popular

We're not so sure that SPF-pooping seagull robots are going to catch on, but maybe a seagull robot that delivers you margaritas at the beach? Now that would be something.

Via

What do you think?

Life
Share
The Tiny Detail That Saved This Woman From Falling Prey to a Major Online Fraud
Welcome to the dark side of virtual world.
Life
Share
7 Surprising AF Benefits of Skipping You Probably Didn't Know About
Let's not forget, it's the workout Katy Perry swears by.
Life
Share
Meet India's Top Women Entrepreneurs
The phrase 'Veni, vidi, vici' was invented for this power-platoon of trailblazers. Meet 30 women who took an idea, waved their worldy-wise...
Life
Share
10 Signs You May Have Cervical Cancer
Warning signs, as told by Indian doctors.
Life
Share
What Is Stage 0 Breast Cancer?
And why does no one talk about it?
Life
Share
This is the Biggest Relationship Deal-Breaker For You, According to Your Zodiac Sign
Wonder, no more!
Life
Share
4 Things Women With Great Teeth Do Everyday
Take notes, ladies.
Life
Share
9 Things I Wish I Knew When I Was Trying to Get Pregnant
Just because it's taking a long time to get pregnant doesn't mean there's something "wrong" with you.
Life
Share
10 Sneaky Ways Your Dog Says 'I Love You'
We are talking about the real kind of 'puppy love' here
Life
Share
5 Unusual Social Norms Practiced In Different Countries
Dine, don't whine.