Kendall Jenner Is a Phone-Addicted Zombie In Her New Ad For Estée Lauder

Relatable.

21 March, 2018
Kendall Jenner Is a Phone-Addicted Zombie In Her New Ad For Estée Lauder

Estée Lauder's got a bit meta with their latest team-up with Kendall Jenner, putting the social media savvy model into the role of a girl who's addicted to her phone. And absolutely no fun at a party. It's funny, because while we're sure Kendall is very fun all round, she seems an unlikely person to be the face of the 'put down your phone and start living life' movement, considering a BIG part of the reason she landed the Estée Lauder contract is her huge social media following.

Anyway. Regardless of the self-reflexive vibe, the brand's latest ad, called 'Party Zombies', is pretty damn relatable. Kendall and friends attend a party where everyone is silently scrolling through their phones. After enthusiastic hugs and greetings at the door, every new attendee settles in for some phone time. Bit of a rubbish social gathering, really.

But thankfully, everyone's phone dies. And then Kendall whips out some kind of magical powder compact, which cures everyone of their tech addiction and brings the party to life.

Do we kind of wish that the Double Wear Makeup To Go had such magical party-starting powers, rather than just providing some excellent coverage? Yes. We are now a tiny bit disappointed that a music-playing compact doesn't exist. Sad times.

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Credit: Cosmopolitan
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