Hailey Bieber wore the perfect fully monochrome look for fall

Hailey Bieber is currently in Paris (yes, Selena Gomez is also there, no, they aren't hanging out), and if you're wondering why, a couple reasons: 1) fashion week, 2) she's out here launching Rhode in France, Germany, Ireland, Italy, and Spain, 3) she's dropping new products.

Bieber celebrated all of the above with a Rhode launch party in Paris, stepping out in a fully autumnal monochrome look featuring a brown dress, brown shoes, brown tights, *and* matching eyeliner and lips.

Obsessed!

FYI, Rhode's Peptide Lip Tint is the brand's first foray into makeup, and it was a natural progression for Hailey. As she told Cosmopolitan UK, “It's really popular amongst our customers. It's one of our best-selling products if not the best-selling product that we have. I think it's such a beautiful formula so I wanted to be able to take what we already have and kind of give it a new life and category.”

“It’s something that’s been in the plan for since the beginning,” she added, re the brand's venture into makeup. “You know, this was a category that I always knew I wanted to go in, but I wanted to kind of do it my way which is still staying in the world of the essentials.”

She continued, “What I want people to expect from the brand in terms of colour is hybrid products that are still good for your skin, but will offer you know, a glow, a boost, a tint that kind of world so I think taking our peptide treatment formula and then adding this like beautiful kiss and colour of tint is a really good way to start. think it's a good way for the customer to start getting acclimated to you know what, maybe we're going to do with colour.”