John Jacobs' latest eyewear collection draws on an amalgamation of music and fashion

John Jacobs' JJ Rhapsody collection is in collaboration with the very versatile, Vijay Varma. 

13 June, 2023
This eyewear brand’s latest collection draws on an amalgamation of music and fashion

Suave, iconic and symphonic are only a few words we would use to describe John Jacobs’ latest collection. The retro-inspired, JJ Rhapsody collection uses the nuances of jazz to create the perfect blend of fashion and music. Unveiling the chic collection and campaign is without a doubt Bollywood’s fashion icon and incredible actor, Vijay Varma. “JJ Rhapsody flawlessly encapsulates the celebrated intersection of fashion and music, two important avenues of self-expression for artists throughout their journeys. It was truly a pleasure to be the face of this collection, showcasing timeless fashion and intricately crafted product details,” he says.   

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In line with its theme, the collection features gleaming metal details, instrumental intricacies and rhythmic designs. "The contemporary John Jacobs consumer ardently enjoys curated experiences across music, lifestyle and culture. Consequently, we created our marquee collection of the year, JJ Rhapsody, which magnificently pays homage to the beautiful amalgamation of music and fashion. In addition to actively participating in various immersive experiences that foster cultural growth, the brand is also making significant efforts to enhance the integration of culture at a grassroots level, including within our product offerings,” says Apeksha Gupta, CEO & Creative Director of John Jacobs.

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Here, you’ll find simplistic styles that remain ingrained in the mind and the collection is a go-to for both, music and fashion enthusiasts looking for everyday, chic and elegant eyewear. 
 

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