#GirlsDoItBetter—5 Reasons Why You Need to Invest In a Ford Car, Pronto!

 

It’s the era of empowerment and female domination, and women are making kick*ss progress everywhere, from corporate giants to political houses and even in the automobile world (basically, everything that has long been dubbed as a man’s domain).

Talking about the latter, studies claim that while men are more interested in the design and speed of the car they are eyeing, women carefully study the safety features before zeroing in on a new vehicle—an area where Ford scores some major points.

The brand’s offerings, ranging from the Next-Gen Figo to Aspire for the millennial woman, EcoSport to Endeavour and Mustang for women who prefer their ride as strong as their personality, are all chic, available in beautiful colours that’ll resonate with the Cosmo girl’s fresh and vibrant taste, and packed with superior safety features that will ensure a smooth ride.

Intrigued yet? So let’s indulge in a quick low-down on some of these amazing attributes that will definitely catch your fancy.

The Road-Trip BFF

We've all been in that place where we've planned this dream road trip with our girlfriends, but are wary of the menacing, winding hilly curves, not to mention the fact how easily one could roll back on inclined roads. But Ford’s Hill Launch Assist will save you unnecessary panic, by temporarily stopping your car from descending backwards when you restart on an angle, giving you ample time to regain control while you switch from the brake pedal to the accelerator. What’s more, the new Ford Freestyle comes equipped with ARP technology (Active Rollover Prevention) which detects and prevents potential roll-over situations before they happen, providing greater control over sudden lane changes and U-turns, which makes driving on the hills or the highway considerably safer.

 

The Ford ‘MyKey’

There are several unavoidable circumstances when you’re not behind the wheels (pestering admirers for starters!) but the Ford MyKey is one such innovative feature that ensures that your ride is as safe as it can be, even then. Besides allowing you to set the maximum speed-limit (great for when you don’t want the person driving to over-speed), it’ll remind the driver to strap on the seat-belt. In fact, it will even mute the audio, as a reminder! It’s really like your caring mom, that way.

 

Safety Comes First

The importance of airbags for on-road safety is a no-brainer. And lucky for you, Ford cars come with driver, passenger, curtain and side airbags—six, in total to provide you complete protection. In fact, Ford Endeavour offers an additional driver’s knee airbag as well, and all are equipped with advanced sensors that ensure a swift and controlled response on impact.To add to its list of ingenious (passive) features is Ford SYNC’s Emergency Assist, a convenient no-additional cost feature that can connect to your compatible cell phone and call for help in unwanted emergencies, even if you can’t.

 

Always In Control

Unexpected incidents could happen to anyone, and moments like these could really use Ford’s superior braking system with ABS (Anti-Lock Braking system) and EBD (Electronic Brake Force Distribution) that balances brake force between the front and rear wheels to prevent the wheels from locking.

 

Say hello to greater control and stability, even if you have to stop in a hurry! Not just this, Ford offers Traction Control and an Electronic Stability Program as two of its active features, for expert control in steering around corners and overtaking—you’d really thank these while driving on a highway or a congested city road.

 

Next-Level Connectivity

Along with safety, we are also addicted to convenience and seek it everywhere, including our car. Which is why Ford’s SYNC 3 is a personal fave in our checklist.

 

A technology that uses your voice to make calls, listen to music, select and moderate apps with the Ford AppLink, and perform a ton of other activities that will help keep your eyes on the road, and your hands on the wheel! Be it hearing your text messages, commanding your audio system, voice-adjusting the car’s climate as per your needs, or navigating to that hard-to-find cafe, SYNC 3 provides next-level connectivity between you and your Ford.

Besides these tantalisingly attractive features, there's much more that Ford offers, which you can check while taking a test drive. So why wait, fill in your details here and let Ford once again make the road, the coolest place to chill!